Digital advertising agency Sydney, Percept, designed these creative digital advertising campaigns for online media promotions.
Just Promotions enlisted the help of the team at Sydney digital advertising agency, Percept, to come up with clever and creative digital advertising campaigns aimed their peers in Australian creative agencies and the greater marketing services community.
With the creative digital advertising campaigns, Just Promotions aimed to generate more sales in the creative, advertising, design and marketing industries by working with Percept, digital advertising agency Sydney. The goal was to develop engaging campaigns that accurately represented the services they offer.
The strategy for these creative digital advertising campaigns was to increase brand awareness among B&T readers, gain new business from large corporate clients, and achieve cut-through across digital platforms and also apply the same creative in press advertisements too.
Digital advertising agency Sydney, Percept, developed clever, conceptual and creative digital advertising campaigns for all the required online executions that also considered the desire to roll them out in print advertising campaigns too.
The concept plays on the strength of the recognisable character attributes, complemented by creative copywriting for the headlines.
Using bold colour blocking and just enough of each famous character’s features, creative digital advertising campaigns were developed, grabbing the attention of the target audience.
The supporting taglines are punchy and smart, relating to both the featured character and the idea of making a brand impact through the use of Just Promotions’ licensed characters.
These ads combine to form creative digital advertising campaigns that are clever, succinct and suitable for all types of digital executions.