High quality website design by Sydney digital design agency, Percept.
Website Design by Digital Design Agency, Percept
Providing business, hospitality, aged care, telecommunications and IT certification, Abbey has a good reputation as an education institution, providing high quality training services.
This website design project had a quick turnaround time and the brief was to create a professional and high quality website that was easy to use. It was also important that it communicated key information clearly so the user experience (UX) was a positive one.
Sydney digital design agency, Percept, drew on the corporate colours in the client’s branding to develop the colour palette for the website design. This began the look and feel that built on their existing branding.
Digital design agency, Percept, chose to use aspirational photography that was people-centric throughout the website design. The idea was that potential students could easily identify with those depicted in the website design and envisage themselves taking that course.
As part of their brand communication strategy, Abbey Training believe that individuals and businesses want to work with a company that is professional, customer focused, results orientated and with competent and personable staff. As a digital design agency, Percept’s objective throughout the website design and development process was to ensure the site was a reflection of this statement.
The end result was a simple and easy to use, professional looking website that accurately represents the training services and design branding of Percept’s client’s education business and culture.