Cool and contemporary branding and website design for landscape design and construction company Entrenched in Sydney's south.

Case Study

Entrenched Landscapes and Design in southern Sydney hired Percept to design and develop their new company branding and website design with CSS3 as part of their overall rebranding project.

This branding and website design project has a contemporary feel and was created to have as much personality as possible.

Rather than a standard boxy, templated website design that most of their competitors have, they asked for a solution that was similar to what they provide for their customers, which are custom, unique and tailored to each property.

Created from the actual qualities of the company itself, the brief for this branding and website design project was to develop an online presence that was modern and contemporary. It also needed to be cool, approachable and create a sense of ease.

Percept’s solution for their branding and website design was to draw inspiration from the creative side of this business, where dynamic design solutions are provided for high end, contemporary homes.

A cut and paste feel was applied to the layout to represent the creative process that goes into their designs. This also helps to break up the grid of the website so it feels lighter and fresher than a traditional website and adds to the outdoor feel that the client was seeking.

Percept incorporated professional aspirational photography of their previous projects to demonstrate capability and credibility.

These were combined with isolated photographic elements as well as hand drawn illustrations that Percept created to build character, texture and layering into the design of the site.

The colourways used in this CSS3 website are bright, vivid, cool and exciting, designed to inspire and encourage potential clients to reimagine their garden space.

The type style and layout used is clean and professional to position them as a highly professional outdoor architect and construction company.

Beyond the branding and website design, the rebrand was also rolled-out to other design elements which complete their marketing suite.

These items included logo design, business cards, letterheads, vehicle signage, site signs, ads and printed brochures, which can be seen in the images above.



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