Divine Cosmetics

Packaging Design

Percept design agency Sydney was the natural choice for the branding and label design on this cosmetics packaging design project for Divine.

Case Study

Branding & Label Design for Cosmetics Packaging Design by the Percept, Design Agency Sydney

Divine Cosmetics specialise in natural skincare products. They chose to work with the Percept design agency Sydney (recognised as a Top Cosmetic Packaging Design Company on Design Rush), for their branding and cosmetics packaging design. This was primarily because design agency, Percept, has a reputation and experience on similar cosmetics packaging design, branding and label design projects.

Made in Australia, from the finest natural ingredients, the Divine Cosmetics range of skincare products are designed to cleanse, nourish and protect the skin.

Seeing as these are natural products, the Percept design agency Sydney, decided to keep the label design very simple. We used lots of white space and a visual image that features across the whole product range of cosmetics packaging design. This image represented the pure essence of the products and their use of Australian essential oils.

Each product is colour coded so it is easy to distinguish between them when repeat purchasing.

When design agency, Percept, refreshed the branding and logo design, we decided to keep it fairly simple also so as to not detract from the overall impact of the cosmetics packaging design.

It was to enhance the product’s premium feel whilst alluding to the natural benefits of the cosmetics products.

Our client has reported really positive feedback to their new cosmetics packaging design from their customers. They were so happy with the end result that they have awarded design agency Sydney, Percept, more branding and packaging design projects for their other brands.


PERCEPT – Design Agency Sydney

Packaging Design

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