Branding Design

Fashion branding design and usage guidelines by the brand designers of Percept, in Sydney, Australia.

Case Study

Branding Design

Sydney brand designers, Percept, created the branding design and usage guidelines for Liittaa, an Australian brand in the fashion industry.

Any good fashion brand will require branding design that is timeless and can transition through trends from season to season. Sydney brand designers, Percept, began with a logo design that reflected the personality of this fashion brand.

Percept’s brand designers then developed a colour palette that would be synonymous with the branding design and created a pattern system derived from the bespoke type in the logo design.

The branding design features a signature pattern that is key to this fashion brand and the brand designers at creative agency, Percept, created their stationery suite as well using the Liittaa signature as the major branding design feature.

Once the base for the look and feel of the branding design had been established, Percept’s brand designers developed basic brand guidelines for the usage of the new branding design. It shows other brand designers and suppliers how the branding design is intended to be used.

If you are interested in fashion branding design, the brand designers of Sydney creative agency, Percept, would love to discuss your project with you. Simply contact us today.