Percept were selected from design agencies Sydney for this visual communication design project for Fujitsu Australia.
Fujitsu Australia and New Zealand, is a leading service provider of business, information technology and communications solutions. They approached a shortlist of design agencies Sydney, Percept were chosen as the design agency they wanted to work with.
The task was to improve their internal documents with a corporate visual communication design style. Specifically, the visual communication design work was for the company’s Workplace Health and Safety Policy.
Percept is one of the leading design agencies Sydney. The aim of this project was to engage staff and clearly convey the importance of the information in an approachable way. Percept’s proposal for the internal visual communication design was in the form of an informative poster to be displayed around several key areas in their offices.
The design concept needed to be consistent with their branding guidelines, yet flexible, as it was to be applied by various different design agencies. Thought was also given to online formats as it could be included in their website design.
Design agency, Percept, developed a visual communication design that is approachable, yet establishes the information as important and serious. Using quick, clear visual communication design style featuring tiered levels of information hierarchy, the message is easy to digest.
Percept – Design Agencies Sydney suggested breaking away from the brand’s set corporate design templates to differentiate this visual communication design. It is intended to garner attention with a slightly different corporate design style to what employees had seen before.
The result was new and improved internal communications, approved directly by the CEO. The visual communication design was rolled out on-site to educate staff and provide a safer working environment for all employees.
If you are interested in internal, stakeholder or corporate communications, contact us. Percept is one of the longest operating design agencies Sydney. We have a wealth of experience and we’re here to discuss your visual communication design project.