Simple and professional corporate communication design for EAC Partners' client, Our Town Fencing.
EAC Partners is a client-focused corporate advisory firm. Their client, Our Town Fencing (OTF), was selling their business and required some corporate communication design to market and attract potential buyers.
Percept were engaged to create two documents: a short 2-3 page teaser and comprehensive information memorandum document to market OTF in a clear and structured manner that would appeal to potential bidders.
Percept created a visually straight-forward information pack, utilising a simple landscape format featuring clear hierarchy for quick digestion of information, easy viewing on screen and the capability for binding if required.
The corporate communication design style is nondescript, yet suited to the brand. It is also consistent and flexible, allowing the teaser to remain non-branded while giving the OTF brand the exposure required on the full document.
Inspired by OTF’s offerings of fencing and gating related products, the full-bleed image of fencing textures treated in the EAC’s corporate blue feels relatable to both brands and ties them together as a feature on the documents covers.
The end result is a sophisticated and visually appropriate document set, with usability and readability a priority on this corporate communication design project.