Sydney company, Nanosonics, engaged graphic design agency, Percept, to transform their annual report graphic design.

Case Study

The Challenge

This project by graphic design agency, Percept, was for annual report graphic design.

Nanosonics develops innovative technological solutions for the infection control market. They transform the way infection prevention practices are understood and conducted, improving standards of care. The company is based in Sydney, with offices all over the world. They have experienced tremendous growth over the past year and continue to do so, both in the global market as well as internally.

A long-term client of Sydney graphic design agency, Percept, they approached us for their annual report graphic design based on the theme ‘Transforming to Meet Growing Market Demand’.

The theme conveys their significant market growth. The brief to graphic design agency, Percept, for this annual report graphic design was to bring life and energy through a vibrant colour palette. For strategic purposes, they wanted to retain a clean corporate look and have a feel that fits within the med-tech industry conventions.

The Solution

The annual report graphic design features bold, expressive typography which conveys the proud and confident stance of Nanosonics in their approach.

The annual report design is also about revealing behind-the-scenes of their 2017 performance. This draws visual parallels to the typographic treatment and vibrant gradients used in the internal pages.

Rich gradients used throughout the document, providing depth and reinforcing the sense of growth and progress that this Sydney company has made internationally. A secondary colour palette is used as backgrounds on key pages, in graphs and in the footer to highlight important content and clearly differentiate the document sections.

Percept is a graphic design agency Sydney. We have plenty of experience and expertise in annual report graphic design. If you would like a proposal for you annual report, just send us the brief.

Interested?

PERCEPT – Graphic Design Agency

Annual Report Graphic Design

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